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19 tools to email your customers

Use an email marketing tool with a free plan, a sign-up form and simple templates. Send people news they asked for, not every promotion you have.

The shortlist

Ordered by how closely each tool fits this job. How we rank

  1. 1. Brevo

    Email, SMS and WhatsApp campaigns

    Best for: Large contact lists on a budget

    Free plan
  2. 2. Kit

    Email for creators

    Best for: Coaches and creators with a newsletter

    Free plan
  3. 3. Mailchimp

    Email marketing and automations

    Best for: Businesses new to email marketing

    Free plan
  4. 4. MailerLite

    Simple email marketing

    Best for: Small lists that want automations

    Free plan
  5. 5. 6rsh

    WhatsApp, Instagram and site chat in one inbox

    Best for: Online shops selling to customers over WhatsApp

    Free plan
  6. 6. Coming Soon & Maintenance Mode

    Put up a launch page on your WordPress site while you build

    Best for: WordPress site owners getting ready to launch or redesign

    Free plan
  7. 7. ContentMation

    Plan and auto-post marketing campaigns across 10 networks

    Best for: Solo founders doing their own marketing without an agency

    Free plan
  8. 8. EternalEngine

    CRM, quotes, invoices and booking for one-person businesses

    Best for: Solo service businesses tired of paying for several apps

    Free plan
  9. 9. Liink

    A link-in-bio page that plays media and takes sign-ups

    Best for: Freelancers, cafés and creators who share one link in their bio

    Free plan
  10. 10. Postfjord

    Social posts, newsletters and DMs for small brands

    Best for: Studios and small brands handling their own marketing

    Free plan
  11. 11. PushEngage

    Send browser and app alerts that bring shoppers back

    Best for: Online shops that want past visitors to return and buy

    Free plan
  12. 12. Signstamp

    Email signatures and a digital business card in one profile

    Best for: Freelancers and small teams wanting a tidy, consistent signature

    Free plan
  13. 13. Yaplet

    One inbox and helper bot for chats, email and social

    Best for: Small shops and teams handling messages across many channels

    Free plan
  14. 14. Easytools

    Checkout pages, emails and a storefront for digital products

    Best for: Creators and solo sellers of courses, ebooks or event tickets

    Free trial
  15. 15. Facet Cloud

    Website, courses and newsletter on your own domain

    Best for: Coaches and teachers selling courses or memberships

    Free trial
  16. 16. Resytech

    Online booking and payments for tours and rentals

    Best for: Tour, rental and activity operators

    Fee per sale
  17. 17. TribeNest

    Website, checkout, bookings and email for one flat fee

    Best for: New small businesses wanting their site and sales tools in one place

    Free trial
  18. 18. VidSell

    Sell products, courses and memberships with video

    Best for: Coaches and creators who sell through video

    Paid
  19. 19. Wobaka

    A simple CRM for founders and small sales teams

    Best for: Small teams who outgrew a spreadsheet of leads

    Free trial

Questions people ask

What email marketing tool should a small business use?
Use an email marketing tool with a free plan, a sign-up form and simple templates. Send people news they asked for, not every promotion you have.
Can I email customers who never signed up?
In most countries you need consent for marketing email. Build your list from people who opted in.

Businesses that often need this

Other jobs

Answers by Sampan