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Email customers / Compare

Kit vs MailerLite

Kit and MailerLite both help you email customers. Kit is best for coaches and creators with a newsletter; MailerLite is best for small lists that want automations.

Feature Kit MailerLite
What it isEmail for creatorsSimple email marketing
PricingFree planFree plan
Free to startYesYes
Best forCoaches and creators with a newsletterSmall lists that want automations
Jobs it doesEmail customersEmail customers
Often used byTuition and training, Freelancers and agenciesAny

Why pick Kit

  • Best for coaches and creators with a newsletter
  • Often used by tuition and training and freelancers and agencies

Kit (formerly ConvertKit) is email marketing built for creators, with sign-up pages and automations.

Kit on Cratepick

Why pick MailerLite

  • Best for small lists that want automations

MailerLite handles newsletters, automations, sign-up forms and landing pages with a simple editor.

MailerLite on Cratepick

Questions people ask

Is Kit or MailerLite better for a small business?
It depends on the job. Kit and MailerLite both help you email customers. Kit is best for coaches and creators with a newsletter; MailerLite is best for small lists that want automations.
Is Kit or MailerLite free?
Kit: Free plan. MailerLite: Free plan. Prices change, so check both sites before you sign up.

Other tools to email customers

  1. Brevo

    Email, SMS and WhatsApp campaigns

    Best for: Large contact lists on a budget

    Free plan
  2. Mailchimp

    Email marketing and automations

    Best for: Businesses new to email marketing

    Free plan
  3. 6rsh

    WhatsApp, Instagram and site chat in one inbox

    Best for: Online shops selling to customers over WhatsApp

    Free plan
  4. Coming Soon & Maintenance Mode

    Put up a launch page on your WordPress site while you build

    Best for: WordPress site owners getting ready to launch or redesign

    Free plan
  5. ContentMation

    Plan and auto-post marketing campaigns across 10 networks

    Best for: Solo founders doing their own marketing without an agency

    Free plan

Answers by Sampan