Email customers / Compare
Kit vs Mailchimp
Kit and Mailchimp both help you email customers. Kit is best for coaches and creators with a newsletter; Mailchimp is best for businesses new to email marketing.
| Feature | KKit |  Mailchimp |
|---|---|---|
| What it is | Email for creators | Email marketing and automations |
| Pricing | Free plan | Free plan |
| Free to start | Yes | Yes |
| Best for | Coaches and creators with a newsletter | Businesses new to email marketing |
| Jobs it does | Email customers | Email customers |
| Often used by | Tuition and training, Freelancers and agencies | Any |
Why pick Kit
- Best for coaches and creators with a newsletter
- Often used by tuition and training and freelancers and agencies
Kit (formerly ConvertKit) is email marketing built for creators, with sign-up pages and automations.
Why pick Mailchimp
- Best for businesses new to email marketing
Mailchimp sends email campaigns and automations, with sign-up forms and templates.
Questions people ask
- Is Kit or Mailchimp better for a small business?
- It depends on the job. Kit and Mailchimp both help you email customers. Kit is best for coaches and creators with a newsletter; Mailchimp is best for businesses new to email marketing.
- Is Kit or Mailchimp free?
- Kit: Free plan. Mailchimp: Free plan. Prices change, so check both sites before you sign up.
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